Frequently Asked Questions

The only difference is the size of the kibble. The recipe and preparation method remain identical in all sizes to ensure consistent quality and optimum nutrition.

Fit-Bits and Click-Bits have a shelf life of 18 months, both open and closed.

All information on the minimum shelf life of PLATINUM snacks can also be found on the product packaging.

All varieties of our dry food are available in both Adult and Adult Mini. This means there are no restrictions on the choice of flavour.

The size of the kibble makes it suitable for small dogs up to 10 kg. However, you can also use our Mini dry food for training larger dog breeds or if your four-legged friend generally prefers smaller kibble.

If you would like a customised solution for your dog, please contact our customer service team at info@platinum.co.uk or call our toll-free service number: 0800 158 80 25

Our dog food is created for healthy dogs. For dogs with sensitive digestion, Adult Iberico (Mini) has proven to be particularly suitable. The Iberian pork is an exclusive, original breed of pork with nutrient-rich, low-cholesterol meat that contains many unsaturated fatty acids and vitamin B1. As a rare source of protein, it is well tolerated by many food-sensitive dogs, even though it is not a monoprotein food. 

With VETACTIVE Sensitive, we also offer a targeted alternative for food-sensitive dogs. The recipe with turkey, 70% fresh meat and a plant-based sensitive complex is specially formulated for more sensitive dogs. 

We recommend VETACTIVE Hypoallergenic for dogs with known intolerances or allergies. This dog food also contains Iberian pork as an exclusive source of meat and a reduced list of ingredients, for particularly high tolerance. 

Are you unsure which food is right for your dog? 

Then please get in touch with our customer service team: 

E-Mail: info@platinum.co.uk 

Phone: 0800 158 80 25 

Thanks to its balanced ingredients, PLATINUM dog food is sufficient as a complete diet. Tailored to the needs of a healthy dog, our food prepared with FSG contains all the important minerals, trace elements, and vitamins your dog needs. PLATINUM dog food is also characterised by its high fresh meat content.

Puppies in particular need sufficient energy and more protein in the first few months of their life to ensure healthy growth and development.

At the request of our customers, we have introduced different kibble and packaging sizes. Among other things, this allows smaller dogs to eat dry food more easily thanks to smaller kibbles. In addition, different sizes of dry and wet food allow for better portioning. However, this does not change the tried-and-tested composition of our dry and wet food. The recipe and preparation method remain identical in all sizes to ensure consistent quality and optimum nutrition.

Yes, a change can be made at any time, and different varieties can be fed on the same day.  

You can therefore vary flexibly depending on your dog's preferences. 

Due to the identical preparation using FSG, a combination with the VETACTIVE is also possible. In this case, however, it is advisable to consult our advisory team.

The dry food can be kept unopened or opened after production for 18 months until the best-before date. The wet food can be kept unopened for 36 months and can be stored in the refrigerator for up to 3 days after opening.

All information regarding the minimum shelf life of unopened PLATINUM food can also be found on the product packaging.