Data Protection

Thank you for your interest in our website. The protection of your personal data is very important to us. Therefore, we would like to take this opportunity to inform you about data protection within our company. Your personal data is safe with us! It is encrypted using digital security systems and transmitted to us. Technical measures ensure that our websites are protected against damage, destruction and unauthorised access.

Matter subject to data protection

Personal data is subject to data protection. This consists of particulars about the personal or material circumstances of a specific or identifiable natural person. This includes information such as your name, postal address, e-mail address, telephone number, and if applicable, user data such as your IP address.

Scope of data collection and storage

In general, you are not required to state any personal information in order to use our website. However, we may require your personal details to be able to actually provide our services. This applies not only for sending informative material or ordered goods, but also for answering individual enquiries. If you commission us to provide a service or to deliver goods, we strictly collect and store your personal data only to the extent necessary to provide the service or execute the contract. In such cases, it may also be necessary to forward your data to third parties who are appointed by us for the purpose of providing the service or executing the contract. These are, for example, transport companies and other service providers. Should we carry out any of the actions listed below, or any other actions, or provide any services, we would like to collect and store your personal data and will ask you for your express consent to do so at the appropriate place on the website:

  • sending a newsletter
  • participation in a competition
  • personalisation of our website
  • other services and offers for which the collection of data requires your express consent

After the contract has been executed in full, your data will be blocked and deleted once the fiscal and commercial regulations have expired, unless you have given your express consent for the data to be used for other purposes.

If you have registered for our newsletter with your e-mail address, we will use this address for our own advertising purposes above and beyond the execution of the contract until such time as you unsubscribe from the newsletter.

Persons under the age of 18 should not provide us with any personal details without the consent of their parent or legal guardian. We do not ask children or young people for their personal details, nor do we collect such data or forward it to third parties.

E-mail newsletter

If you would like to receive the newsletter offered on the website, we need an e-mail address from you as well as information that allows us to verify that you are the owner of the e-mail address provided and that you agree to receive the newsletter.

In order to ensure that the newsletter is sent by mutual agreement, we use what is known as the double opt-in procedure. This allows the potential recipient to be included in a distribution list. Subsequently, the user receives a confirmation e-mail to confirm the registration in a legally secure manner. The address will only be actively included in the distribution list if confirmation is received.

We use this data exclusively for sending the requested information and offers.

Sendinblue is the newsletter software we use. Your data will be transmitted to Sendinblue GmbH. Sendinblue is not allowed to sell your data or use it for other purposes than for sending newsletters. Sendinblue is a certified Germany-based provider which was selected according to the requirements of the General Data Protection Regulation and the Federal Data Protection Act.

You can find further information here: General conditions of use of Sendinblue services - Sendinblue

You can revoke your consent to the storage of data and of the e-mail address and to its use for sending the newsletter at any time, for example by clicking on the "Unsubscribe" link in the newsletter or by sending a message to the contact address provided in the legal notice.

The data protection measures are always subject to technical updates. For this reason, please inform yourself about our data protection measures at regular intervals by inspecting our data protection declaration.


Mandatory information according to Article 13 GDPR In the case of initial contact, we are obliged under Art. 12, 13 GDPR to provide you with the following mandatory data protection information: If you contact us by e-mail, we will only process your personal data, if there is a legitimate interest (Art. 6 Para. 1 lit. GDPR), you have consented to the data processing (Art. 6 Para. 1 lit. a GDPR), the processing for the initiation, justification, content design or change of a legal relationship between you and us are required (Art. 6 Para. 1 lit. b GDPR) or another legal norm allows the processing. Your personal data will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory statutory provisions - in particular tax and commercial retention periods - remain unaffected. You have the right to receive information about the origin, recipient and purpose of your stored personal data free of charge at any time. You also have the right to object, to data portability and to lodge a complaint with the competent supervisory authority. You can also request correction, deletion and, under certain circumstances, restriction of the processing of your personal data.

Use of data for postal advertising and your right of objection

In addition, we reserve the right to store your first and last name, your postal address and – insofar as we have received this additional information from you within the scope of the contractual relationship – your title, academic degree, year of birth and your professional, industry or business designation in combined lists and to use them for our own advertising purposes, e.g. to send you interesting offers and information on our products by post. You can object to the storage and use of your data for these purposes at any time by sending a message to the contact address provided in the legal notice.

Data transfer to shipping service providers

If you commission us to send goods, we usually use the shipping service providers "DPDGROUP UK LTD" to deliver your goods. In addition to the necessary address data, we also transmit your e-mail address. This means that you will receive an automatic shipment notification from DPD Group UK LTD after your shipment has been dispatched, informing you of the shipment status of your goods. If you do not agree to the transmission of your e-mail address, please contact the contact address provided in the legal noticeesse or hte shippment servive provider directly:


Roebuck Lane

B66 1BN Smethwick

West Midlands England

Data transfer to payment service providers

According to the selected payment method, we pass on the data necessary for the processing of the payment transaction to our technical service providers, who work for us within the framework of order processing, or to the assigned credit institutions or to the selected payment service provider, insofar as this is necessary for the processing of the payment. This serves as fulfilment of the contract according to Art. 6 para. 1 p. 1 lit. b DSGVO. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g. on their own website or through a technical integration in the order process. The data privacy statement of the respective payment service provider shall apply in this respect. If you have any questions about our payment processing partners and the basis of our relationship with them, please use the contact method described in this Privacy Policy.


If you pay using PayPal, we will pass on your payment data to PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) as part of the payment processing. For further information on data protection, please refer to PayPal's Privacy Policy

Data transfer to collection agencies

In order to fulfil the contract in accordance with Art. 6 Para. 1 S. 1 lit. b GDPR, we will pass on your data to a commissioned collection company if our payment claim has not been settled despite a previous reminder. In this case, the claim is collected directly by the collection agency. In addition, the disclosure serves to protect our legitimate interests, which outweigh the interests of all parties involved, in the effective assertion or enforcement of our payment claim in accordance with Art. 6 Para. 1 S. 1 lit. f GDPR.

Note on data transfer to the USA

Tools from companies based in the USA are integrated on our website. When these tools are active, your personal data can be passed on to the US servers of the respective companies. We would like to point out that the USA is not a safe third country within the meaning of EU data protection law. US companies are obliged to disclose personal data to security authorities without you as the person concerned being able to take legal action against this. It cannot therefore be ruled out that US authorities (e.g. secret services) will process, evaluate and permanently store your data on US servers for monitoring purposes. We have no influence on these processing activities.

Persons under 18 years of age should not transmit any personal data to us without the consent of their parents or legal guardians. We do not request personal data from children and young people, do not collect such data and do not pass it on to third parties.

Data transfer to Trusted Shops

If you have given us your express consent to this during or after your order by activating a corresponding checkbox or clicking a button provided for this purpose, we will send your e-mail address for the reminder to submit an evaluation of your order to Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (, so that Trusted Shops will remind you by e-mail of the possibility to submit a rating. This consent can be revoked at any time by sending a message to the contact address provided in the legal notice or directly to Trusted Shops.


If you visit one of our websites, we may store information on your computer in the form of a cookie. Cookies are small text files that are sent to your browser from a web server and stored on your computer’s hard drive.

In the process, none of the user’s personal data is stored apart from the IP address. This information serves to recognise you automatically on your next visit to our website and to make navigation easier for you. Cookies enable us, for example, to customise a website according to your individual interests or to store your password so that you don’t have to re-enter it every time you visit.
Of course, you can also view our websites without cookies. If you don’t want us to recognise your computer, you can prevent cookies from being stored on your hard drive by selecting the browser setting “do not accept cookies”. You can read exactly how this works in the instructions issued by your browser developer. If you refuse cookies, you may however not be able to use all of the functions on our website.

Information about cookies

A cookie is a small text file that is stored on your end device after visiting a website. This contains information that is accessed again by the online shop the next time you visit the website. Cookies may be necessary for the proper functioning of the site and may also be advantageous for the visitor themselves: in this way, information is stored to prevent the visitor from having to change the basic settings each time. For example, the language settings and also the visitor’s username can be saved in a secure way.

Session cookies

Some of the cookies used by us are deleted again after the end of the browser session, i.e. after closing your browser (these are known as session cookies).

Long-term cookies

Other cookies remain on your end device and enable us to recognize your browser on your next visit (persistent cookies or long-term cookies). You can view the duration of their storage in the cookie settings of your web browser.

Why does PLATINUM use cookies?

PLATINUM uses cookies in order to offer you an individually tailored shopping experience that meets your needs and customer wishes. The use of cookies enables PLATINUM to show you new information of interest to you when you visit the website repeatedly. At the same time, cookies also support the optimal functioning of the website, for example by simplifying the logout process or the search for a specific product.

List of cookies in use

Change cookie settings or disable cookies

PLATINUM attaches great importance to the protection of your personal data. In order to additionally avoid a loss of information or unlawful behaviour, appropriate organisational and technical measures have been taken. However, if you would like to set your browser so that you are informed about the setting of cookies and decide individually whether to accept them or to exclude the acceptance of cookies for certain cases or in general, then follow the instructions linked to the respective browser:
Internet Explorer™:
If cookies are not accepted, the functionality of our website may be limited.

Facebook-Pixel, Custom Audiences and Facebook-Conversion

Our website measures conversions using visitor action pixels from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA or if you are living in the EU Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland ("Facebook"). These allow the behavior of site visitors to be tracked after they click on a Facebook ad to reach the provider's website. This allows an analysis of the effectiveness of Facebook advertisements for statistical and market research purposes and their future optimization. The data collected is anonymous to us as operators of this website and we cannot use it to draw any conclusions about our users' identities. However, the data are stored and processed by Facebook, which may make a connection to your Facebook profile and which may use the data for its own advertising purposes, as stipulated in the Facebook privacy policy. This will allow Facebook to display ads both on Facebook and on third-party sites. We have no control over how this data is used. Check out Facebook's privacy policy to learn more about protecting your privacy: You can also deactivate the custom audiences remarketing feature in the Ads Settings section at You will first need to log into Facebook. If you do not have a Facebook account, you can opt out of usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance:

Pinterest Tag

This website uses the conversion tracking technology "Pinterest Tag" of Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland ("Pinterest").
If you have reached our website from a pin on Pinterest, we set a cookie on your computer which interacts with an implemented "tag" in the form of a JavaScript code from Pinterest. Cookies are small text files that are stored on your terminal device. These cookies lose their validity after 180 days and are not used for personal identification.
If the user is forwarded from a pin to Pinterest on pages of this website and the cookie has not yet expired, the tag records certain user actions predefined by us and can track them (e.g. completed transactions, leads, search queries on the website, calls to product pages). When such an action is performed, your browser sends an HTTP request from the cookie to the Pinterest server via the Pinterest tag, which contains certain information about the action (including type of action, time, browser type of device).
Through this transmission, Pinterest can generate statistics about the usage behavior on our website after forwarding a Pinterest Pin, which serve to optimize our offer.
If personal user data is processed, this is done in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in the statistical evaluation of the success of product ads on Pinterest and the purchasing behavior of the user and thus serves to optimize our online offering.
However, we do not receive any information with which users can be personally identified.
If you do not wish to participate in tracking, you can object to this by deactivating the Pinterest Tag Conversion Tracking cookie in your Internet browser under User Settings. You will then not be included in the conversion tracking statistics. Alternatively, you can use the deactivation page for EU consumers at
Check whether Microsoft advertising cookies are set in your browser and deactivate them.
For more information about Pinterest's privacy policy, please visit the following Web address:
To the extent required by law, we have obtained your consent to the processing of your data as described in accordance with Art. 6 (1) point a GDPR. You can withdraw your consent at any time with effect for the future. In order to exercise your right of withdrawal, please follow the procedure described above.

Google Ads Remarketing

We use the remarketing function within the Google Ads service. The remarketing function allows us to present to users of our website advertisements based on their interests on other websites within the Google advertising network (in Google search or on YouTube, so-called “Google ads” or on other websites). For this purpose, the interaction of users on our website is analyzed, e.g. which offers the user was interested in, in order to be able to display targeted advertising to users even after visiting our website on other pages. To do this, Google stores cookies in the browsers of users who visit certain Google services or websites in the Google Display Network. This cookie is used to record the visits of these users. The number is used to uniquely identify a web browser on a particular device.

Google has submitted itself to the EU-US Privacy Shield, Alternatively, you will also find more information on the website of the Network Advertising Initiative (NAI) at

You can prevent participation in this tracking process in various ways: a) by setting your browser software accordingly (in particular by suppressing third-party cookies, you will not receive any ads from third-party providers); b) by deactivating cookies for conversion tracking: by setting your browser so that cookies are blocked by the domain,, this setting being deleted when you delete your cookies; c) by deactivating the interest-based ads of the providers that are part of the “About Ads” self-regulation campaign via the link setting is deleted when you delete your cookies; d) by permanently deactivating Firefox, Internet Explorer or Google Chrome in your browsers under the link, e) by setting your cookie preferences accordingly (click here). Please note that in this case you may not be able to use all functions of this offer in full.

Google Maps

This website uses Google Maps for the visual representation of geographical information. Google Maps is operated by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter: Google). This serves to safeguard our predominantly legitimate interests in an optimised presentation of our offering and easy accessibility of our locations in accordance with Art. 6 para. 1 lit. f) GDPR.
When using Google Maps, Google transmits or processes data on the use of the Maps functions by website visitors, which may include in particular the IP address and location data. We have no influence on this data processing.
Google Google is certified under the EU-US Privacy Shield. A current certificate can be viewed here. As a result of this agreement between the US and the European Commission, the latter has established an adequate level of data protection for companies certified under the Privacy Shield.
To deactivate the Google Maps service and thus prevent data transmission to Google, you must deactivate the Java Script function in your browser. In this case, Google Maps cannot be used or can only be used to a limited extent.
Further information about data processing by Google can be found in Google’s privacy policy The terms of use for Google Maps contain detailed information about the map service.

The data processing is based on an agreement between jointly responsible parties in accordance with Art. 26 GDPR, which you can view here .

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to check whether the data entry on this website (e.g., in a contact form) is done by a human or by an automated program. For this purpose, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g., IP address, duration of the website visitor's stay on the website, or mouse movements made by the user). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses take place completely in the background. Website visitors are not informed that an analysis is taking place.

The storage and analysis of data are based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in protecting his web offerings from abusive automated spying and spam. If the user has been asked for consent, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG; consent can be revoked at any time.

For more information on Google reCAPTCHA, please refer to Google's privacy policy and terms of use at the following links: and 

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It is solely used for managing and deploying the tools integrated through it. However, Google Tag Manager does collect your IP address, which may be transferred to Google's parent company in the United States.

The use of Google Tag Manager is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in quickly and easily integrating and managing various tools on his website. If consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG; consent can be revoked at any time.

Google Ads Customer Match

The deployment of Google Ads Customer Match is conducted in collaboration with Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, for individuals from the European Economic Area and Switzerland, and with Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, for all other individuals. This feature within Google Ads enables a more targeted and personalized approach to engaging with prospects and existing customers across various Google platforms, including Google Search, the Google Shopping tab, Gmail, YouTube, and the Google Display Network, assisting in reaching them more effectively. Google Ads Customer Match is primarily utilized for remarketing, campaign optimization, and increasing conversion rates.

The personalization of Google advertisements is based on categorization into target audiences, which Google creates using information from your Google account and your activities when using Google products or other advertising partners. Google Customer Match allows us as Google advertising partners to select a more targeted approach, ensuring that the advertising displayed through Google Ads is more precisely tailored to the interests of our target audience, stemming from their use of our shop.

For Google Ads Customer Match, no separate cookies are required, and the display of personalized ads through Google Ads only occurs if you have consented to the necessary cookie processing through our cookie banner or otherwise with Google.

To conduct the matching of already known Google users, Google requires a list of customer data from us, although no user profiles are created or expanded upon. Through one-way encryption, Google receives hashed codes that do not contain actual data such as email addresses or phone numbers. These codes are compared with Google's own user database, without the ability to decrypt the original data unless it is already present in the database. Google does not receive the uploaded customer data; it only checks if it already exists. If not, decrypting the hashed code is not possible. If already known codes match the hashed codes, Google can utilize this for forming additional target audiences. After the target audiences are created, the uploaded data is deleted.

The legal basis for the use of Google Ads Customer Match is our legitimate interest under Art. 6 para. 1 lit. f GDPR, for the aforementioned purpose of successfully re-engaging our customers and prospects online. The encryption employed within Customer Match serves to protect the personal data and prevent the disclosure of data to Google that has not already been provided within a Google account. If you do not wish to participate in the matching, you can deactivate data processing by Google at the following link: Google Ads Settings

We have entered into a data processing agreement with Google Ireland Limited for the data processing within Google Ads Customer Match. Additionally, Google Ireland Limited and Google LLC have agreed on standard contractual clauses for the transfer of data to the USA.

For further information on this topic, please visit: and  

What data does Google store?

When you visit our website, the fonts are loaded from a Google server. Through this external call, data is transmitted to Google's servers. This allows Google to recognize that you or your IP address have visited our website. The Google Fonts API is designed to reduce the collection, storage, and use of end-user data to what is necessary for the efficient provision of fonts. By the way, API stands for "Application Programming Interface" and serves, among other things, as a data transmitter in the software area.

Google Fonts securely stores CSS and font requests with Google and is thus protected. Through the collected usage statistics, Google can determine the popularity of the fonts. Google publishes the results on internal analysis pages, such as Google Analytics. Additionally, Google uses data from its own web crawler to determine which websites use Google Fonts. This data is published in the Google Fonts BigQuery database. BigQuery is a Google service for companies that want to move and analyze large amounts of data.

Klar Attribution

We use the services of Klar (Klar Insights GmbH, Marktstr. 18, 80802 Munich, Germany) on our website. Klar collects, processes, and stores data for reach measurement and statistical analysis on this website and its subpages on our behalf. This collection is based on the following legal basis: If the user has given consent according to Article 6(1)(a) GDPR and § 25(1) TTDSG, the data to be processed is collected on a user-related basis.

Different cookies are used for the aforementioned different collection methods to ensure the respective collection method.

Cookie - Objection

To object to the use of Klar in principle, please use this link: This sets a cookie named "do_not_track" from the domain "". Please do not delete this cookie, as otherwise, it cannot be guaranteed that you will not be tracked by Klar.

You can find information on data protection and data usage by Klar on the following website:  


Our website uses the "ABlyft" service provided by Conversion Expert GmbH, Zeppelinring 52c, 24146 Kiel, Germany ( We use ABlyft to collect various information about the behaviour of users of our website in order to continuously improve the user-friendliness of the site.

ABlyft collects personal data when our website is used. However, no personal data is stored in or transferred to the platform. All data is stored exclusively in aggregated and anonymised form and can therefore no longer be assigned to any specific visitor to the website.

You can object to the use of ABlyft at any time by clicking on the following link: You can find more information on data protection at ABlyft here: 


This website uses the online tool "recobounce" from the company growganic GmbH, Hackenberger Straße 34, 42897 Remscheid ( The use of recobounce enables the controller to make specific offers to visitors to the website who wish to leave without making a purchase. For this purpose, recobounce analyses the order number, order value, currency and date of the shopping basket. This analysis data is not stored in the customer master data. The data processing is based on the legitimate interest of the controller in the economic operation of the online shop in accordance with Art. 6 (1) lit. f) GDPR. Further information on the processing of your personal data by recobounce can also be found here: 


This website uses Mouseflow, a web analytics tool provided by Mouseflow ApS, Flaesketorvet 68, 1711 Copenhagen, Denmark. The purpose of the data processing is to analyse this website and its visitors. For this purpose, data is collected and stored for marketing and optimisation purposes. From this data, user profiles can be created under a pseudonym. Cookies may be used for this purpose. With the web analysis tool Mouseflow, randomly selected individual visits (only with anonymised IP address) are recorded. This creates a log of mouse movements and clicks with the intention of randomly replaying individual website visits and deriving potential improvements for the website from this. The data collected with Mouseflow will not be used to personally identify the visitor to this website without the separately granted consent of the person concerned and will not be merged with personal data about the bearer of the pseudonym. The processing is carried out on the basis of Art. 6 (1) lit. f UK-DSGVO from the legitimate interest in direct customer communication and in the design of the website in line with requirements. You have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) UK-DSGVO for reasons arising from your particular situation.

To do so, you can deactivate a recording on all websites that use Mouseflow globally for the browser you are currently using at the following link:

Integration of the Trusted Shops trust badge / other widgets

Trusted Shops widgets are integrated on this website to display Trusted Shops services (e.g. seal of approval, collected ratings) and to offer Trusted Shops products to buyers after they have placed an order. This serves to protect our legitimate interests in optimal marketing by enabling secure shopping in accordance with Art. 6 para. 1 p. 1 lit. f DSGVO, which prevail in the context of a balancing of interests. The trust badge and the services advertised with it are an offer of Trusted Shops AG, Subbelrather Str. 15C, 50823 Cologne ("Trusted Shops"), with whom we are jointly responsible for data protection pursuant to Art. 26 DSGVO. Within the framework of this data protection notice, we inform you in the following about the essential contents of the contract in accordance with Art. 26 (2) DSGVO.

Within the framework of the joint responsibility existing between us and Trusted Shops, please contact Trusted Shops in the event of data protection questions and to assert your rights, preferably using the contact options specified in the data protection information. Irrespective of this, however, you can always contact the data controller of your choice. Your enquiry will then, if necessary, be passed on to the other data controller for a response.

1. data processing when integrating the trustbadge / other widgets

The trust badge is provided by a US-American CDN provider (content delivery network).

An appropriate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be accessed here for the USA. Service providers from the USA are generally certified under the EU-U.S. Data Privacy Framework (DPF). Further information is available here. Where service providers are not certified under the DPF, standard contractual clauses have been concluded as a suitable guarantee.

When the Trustbadge is called up, the web server automatically saves a so-called server log file, which also contains your IP address, the date and time of the call-up, the amount of data transferred and the requesting provider (access data) and documents the call-up. The IP address is anonymised immediately after collection so that the stored data cannot be assigned to you personally. The anonymised data is used in particular for statistical purposes and for error analysis.

2. data processing after order completion

After the order has been completed, order information (order total, order number, product purchased, if applicable) and your email address, which has been hashed using a cryptological one-way function, are transmitted to Trusted Shops. The legal basis is Art. 6 para. 1 p. 1 lit. f DSGVO. This serves to check whether you are already registered for services with Trusted Shops and is therefore necessary for the fulfilment of our and Trusted Shops' overriding legitimate interests in the provision of the buyer protection linked to the specific order in each case and the transactional evaluation services in accordance with Art. 6 (1) sentence 1 lit. f DSGVO. If this is the case, further processing will be carried out in accordance with the contractual agreement between you and Trusted Shops. If you have not yet registered for the services, you will subsequently be given the opportunity to do so for the first time. Further processing after registration also depends on the contractual agreement with Trusted Shops. If you do not register, all transmitted data is automatically deleted by Trusted Shops and a personal reference is then no longer possible.

Trusted Shops uses service providers in the areas of hosting, monitoring and logging. The legal basis is Art. 6 para. 1 lit. f DSGVO for the purpose of ensuring trouble-free operation. Processing may take place in third countries (USA and Israel).

An adequate level of data protection is ensured in each case by an adequacy decision of the EU Commission, which can be accessed here for the USA and here for Israel. Service providers from the USA are generally certified under the EU-U.S. Data Privacy Framework. Further information is available here. Where service providers are not certified under the DPF, standard contractual clauses have been concluded as a suitable guarantee.

Our online presence on Facebook/Instagram, Google, Twitter, Pinterest

Our presence on social networks and platforms serves to help us communicate better and more actively with our customers and interested parties. On our social networks, we provide information about our products and current special offers.
When you visit our online presence on social media, your data may be automatically collected and stored for market research and advertising purposes. What are known as “usage profiles” are created from this data using pseudonyms. These can be used, for example, to place advertisements that presumably correspond to your interests within and outside of the platforms. For this purpose, cookies are usually used on your end device. These cookies store the visitor behaviour and interests of the users. In accordance with Art. 6 para. 1 lit. f. GDPR, this serves to safeguard our predominantly legitimate interests in an optimised presentation of our range of products and services and effective communication with customers and interested parties. If you are asked by the respective social media platform operators for consent (permission) to the data processing, e.g. by means of a checkbox, the legal basis for the data processing is Art. 6 para. 1 lit. a GDPR.
Insofar as the aforementioned social media platforms have their headquarters in the USA, the following applies: The European Commission has provided an adequacy scale for the US. This draws on the EU-US Privacy Shield. A current certificate for the respective company can be viewed here.
For detailed information on the processing and use of data by the providers on their websites, as well as a contact option and your rights and settings options for the protection of your privacy, in particular opt-out options, please refer to the providers' data protection information linked to below. If you still need help in this regard, you can contact us. Facebook:
The data processing is based on an agreement between jointly responsible parties in accordance with Art. 26 GDPR, which you can view here:

Instagram: //

Possibility of objection (opt-out):
Instagram: //


We have implemented technical and organisational measures to protect your personal data against loss, destruction, manipulation and unauthorised access. All of our staff and all persons involved in processing data are obligated to observe the German Federal Data Protection Act and other laws relating to data protection, and to treat personal data confidentially.
Where personal data is collected and processed, the information is transmitted in encrypted form in order to prevent fraudulent use of the data by third parties. Our security measures are constantly revised in line with technological advancements.

Alterations to our data protection regulations

We reserve the right to alter our security and data protection measures provided that this is necessary due to technical advancements. In such cases, we will alter our data protection statement accordingly. We would therefore ask you to take notice of the current version of our data protection statement.


This data protection policy does not apply in the event that you make use of any external links provided on our websites. If we provide links, we guarantee that no infringements against applicable laws were in evidence on the linked websites at the time the link was created. However, we have no influence on the compliance with data protection and security provisions by other providers. We would therefore request that you read the data protection statements issued on the websites of the other providers.

Collecting data using Google Analytics

This website uses Google Analytics, a web analytic service provided by Google, Inc. ("Google"). Google Analytics uses so-called cookies (text files), which are stored on your computer and enable an analysis of how you use the site. The information collected by the cookie on your use of this website is generally transmitted to a Google server in the US and stored there.
If IP anonymisation is activated on this website, Google will truncate your IP address within Member States of the European Union or in other countries that are party to the Agreement on the European Economic Area. Only in exceptional cases will the entire address be transmitted to a Google server in the US and truncated there. IP anonymisation is activated on this website. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity and providing the website operator with other services relating to website activity and Internet usage.
The IP address transmitted by your browser within the context of Google Analytics will not be associated with any other data held by Google. You can prevent the installation of cookies on your computer by adjusting your browser accordingly. However, we must point out that in this case all functions of the website may not be available to you in their full capacity. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) for Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link:

Collecting and storing usage data

In order to optimise our website, we collect and store data such as date and time of page view, the page from which you accessed our site, and similar. This is done anonymously without personally identifying the site user. If necessary, user profiles are created using a pseudonym. In such cases, no connection is made between the natural person using the pseudonym and the usage data collected either; we also use cookies to collect and store usage data. These are small text files that are stored on your computer and are used to store statistical information such as operating system, the programme you use to browse the Internet (browser), IP address, previously viewed website (referrer URL) and time of view. This data is collected for statistical purposes only to further optimise our website and to be able to make our Internet offers more attractive. Data is collected and stored in anonymous or pseudonymous form only and, as such, it is not possible to determine your identity as a natural person.

Using data for specific purposes

We observe the principles of data use for specific purposes and collect, process and store your personal data only for those purposes for which you provided the data. Personal data will not be forwarded to third parties without your express consent unless this is necessary for the provision of the service or execution of the contract. This data will also only be transmitted to government institutions and authorities entitled to receive such information within the context of statutory obligations to provide information or if we are obligated to provide information on grounds of a court ruling.

We also take in-house data protection very seriously. Our staff and all service providers commissioned by us have been obligated to maintain secrecy and to comply with data protection regulations.
Right to information and right of revocation

You are entitled to receive information on the personal data stored under your name, at any time, without stating a reason and at no expense. In this regard, please contact us by e-mail at or call us free of charge at 0800.158 80 25. You can have the data that has been collected by us blocked, amended or deleted at any time. You can also revoke your consent for us to collect and use your data at any time without stating a reason. Please use the contact address stated in the legal notice for this purpose.

Last revision: 17.08.21