Frequently Asked Questions

Our Menu Puppy Chicken wet feed is very well suited to start feeding puppies after the suckling period.

Blending a small portion of the MENU Puppy Chicken wet feed with some lukewarm water and then offering the puppies the resulting puree as a „first meal“ has proven successful.

In the following days, you can gradually add more crumbled puppy dry feed to let the puree meal slowly peter out. Our Puppy dry feed is very easy to crush thanks to a residual moisture content of 19% and the puppies are quite keen on the resulting small pieces.

Our service team will be happy to provide you with individual advice on this:
E-Mail: info@platinum.co.uk
Call our toll free number on: 0800 158 80 25

Yes - after registration registered breeders will receive a breeder price list with special conditions. These conditions are also stored in your online shop account, so that you can also see the prices valid for you after logging into the online shop.

As part of our breeder conditions, we provide starter boxes free of charge for our actively ordering breeders who feed and raise their kittens with PLATINUM cat food.

You can request the starter box directly using our form.

You are welcome to register as a breeder directly via our form.

MeatCrisp is a complete food, so is suitable for pregnant and lactating cats. However, due to the higher energy and nutrient requirements, the quantity should be adjusted accordingly and Adult or Kitten varieties should be used.

Our service team will be happy to provide you with individual advice on this:
E-Mail: info@platinum.co.uk
Call our toll free number on: 0800 158 80 25

Our starter sets include a 400g bag of dry kitten food, a magnet with Simon's Cat motif and a flyer with information about our products.

From the 6th week of life you can offer our kitten food to the kittens and slowly get them used to it.